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Monday, March 4, 2013

Mixed Methods Research in the Movement Sciences: Case Studies in Sport, Physical Education and Dance (Routledge Research in Sport and Exercise Science)

Mixed Methods Research in the Movement Sciences: Case Studies in Sport, Physical Education and Dance (Routledge Research in Sport and Exercise Science) Review


Mixed methods research techniques, combining both quantitative and qualitative elements, have become well established throughout the social, behavioural and natural sciences. This is the first book to focus on the application of mixed methods research in the movement sciences, specifically in sport, physical education and dance. Researchers and practitioners in each of these fields are concerned with the study of habitual behaviour in naturalistic contexts, and of the concurrent and sequential nature of events and states, precisely the kind of work that multi-method research design can help illuminate.

The book is arranged into four sections. The first provides a thorough overview of mixed methods procedures and research design, and summarizes their applicability to the movement sciences. The remaining sections then offer detailed case studies of mixed methods research in team and individual sports (analyzing hidden patterns of play and optimising technique); kinesics and dance (analyzing motor skills behaviour in childhood, and the complexity of motor responses in dance); and physical education (detecting interaction patterns in group situations, and optimizing non-verbal communication by teachers and sports coaches).

Mixed Methods Research in the Movement Sciences offers an important new tool for researchers and helps to close the gap between the analysis of expert performance and our understanding of the general principles of movement science. It is important reading for any student, researcher or professional with an interest in motor control, sport and dance pedagogy, coaching, performance analysis or decision-making in sport.

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Sunday, January 27, 2013

Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions (The Wiley Event Management Series)

Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions (The Wiley Event Management Series) Review


A modern, completely updated guide to effective event marketing

As the events market becomes increasingly saturated, it is essential for a successful event professional to understand the use of strategic marketing plans. Events are everywhere—in the U.S. alone, there are more than 2,500 music festivals a year, for example, while the UK hosts over 70 different beer festivals each year. In such a crowded market, how can the event planner ensure that his or her event stands out? Marketing expert Chris Preston has the answers in this second edition of Event Marketing. From the basics of promoting an event to the use of events as marketing strategies themselves, Preston provides straightforward advice and information on all the latest event marketing techniques. The book begins with sections on what "event marketing" really means, and how the field has evolved throughout time. Preston then explores event marketing strategies from both a conceptual and practical standpoint, and provides information on sponsorship and corporate branding. The book covers marketing for all types of events, including festivals, corporate and association events, and social functions, and a full chapter on digital event marketing covers all the latest e-marketing strategies. Case studies provide real-world examples of successful marketing efforts, while Discussion Questions for each chapter provide opportunities for further exploration of key concepts. As marketing becomes an increasingly important skill for event management professionals, this completely revised second edition of Event Marketing will be a must-have for working professionals, students, and aspiring event planners everywhere. Read more...


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Wednesday, January 23, 2013

The Physics of Football: Discover the Science of Bone-Crunching Hits, Soaring Field Goals, and Awe-Inspiring Passes

The Physics of Football: Discover the Science of Bone-Crunching Hits, Soaring Field Goals, and Awe-Inspiring Passes Review


Do you cringe when a linebacker flattens a quarterback? Hold your breath when a field goal sails toward the goalpost? Watch in amazement as a touchdown pass spirals down the field? Behind those big hits, long kicks, and sensational throws is a science that will give you a whole new perspective on the game of football.

A combination of Stephen Hawking and Mike Ditka, physicist and football fan Timothy Gay breaks down the fundamental laws of physics that govern America's most exciting spectator sport. To illustrate the science behind the game, he highlights some of football's recent memorable moments, along with legendary feats from the likes of Franco Harris and Joe Montana.

Did you Know?

  • Newton's Second Law of Physics proves that Dick Butkus hit running backs with the force of a small killer whale.
  • The average force with which a football must be kicked during kickoff is 450 lbs. But for an instant, the force may be as much as a ton.
  • Shaun Rogers, firing off the line of scrimmage, can develop as much as four horsepower by himself.
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Sunday, January 20, 2013

Philosophy in Sport Made Science in Earnest: Being an Attempt to Illustrate the First Principles of Natural Philosophy by the Aid of the Popular Toys ... Library Collection - Education) (Volume 3)

Philosophy in Sport Made Science in Earnest: Being an Attempt to Illustrate the First Principles of Natural Philosophy by the Aid of the Popular Toys ... Library Collection - Education) (Volume 3) Review


John Ayrton Paris (1785-1856), writer and physician, became a member of the Linnean Society in 1810, and served as president of the Royal College of Physicians from 1844 until his death. Intended for children and originally composed for the author's family, this three-volume work about science was first published in 1827. Dedicated to the writer Maria Edgeworth (1768-1849) and with illustrations by George Cruikshank (1792-1878), it aims 'to blend amusement with instruction', since youth, as Paris writes, 'is naturally addicted to amusement'. Topics covered in Volume 3 include optical illusions, centrifugal forces and the compound nature of white light; the science behind these is demonstrated using concave mirrors, Catharine wheels and a thaumatrope (which Paris is sometimes credited as having invented). A fascinating and popular text in the history of science education, the engaging narrative seeks to prove 'how profitably, and agreeably, the machinery of fiction may be worked for the dissemination of truth'. Read more...


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Saturday, January 19, 2013

Peak Performance Every Time

Peak Performance Every Time Review


Peak performances should not be left to chance. Rather than hoping that you will perform at your best, why not engineer your performance?

Peak Performance Every Time incorporates principles from sport psychology and performance coaching and applies these to all areas of life. Using illustrations and real-world examples from top athletes and business executives, it focuses on the three main components that underpin performance:

  • Confidence
  • Motivation
  • Focus.

As well as offering practical strategies to help the reader achieve their optimal mindset, it also explains how to coach others to perform to their potential. Throughout, the book is underpinned by theoretical frameworks, literature and research findings and will be invaluable to anyone trying to reach their full potential, in particular athletes, coaches, managers and executives. It may also be of interest to sports psychology, management and business students.

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Thursday, January 17, 2013

Sport and Christianity: A Sign of the Times in the Light of Faith

Sport and Christianity: A Sign of the Times in the Light of Faith Review


The modern world is dominated by sport. The Olympics and the World Cup are seen by billions of television viewers from around the globe. When Pope Benedict travels to foreign countries, typically the only venues large enough to hold the crowds for a papal Mass are sports arenas, such as London's Wembley Stadium. In response to the call of popes and the Second Vatican Council to read the signs of the times, Sport and Christianity explores the connections between these two seemingly disparate phenomena. It reflects on what the fascination for sport reveals about the human person and to what degree sporting activities are compatible with, and can even advance, the church's mission.
The book discusses the attitude toward sports presented in the Old and New Testaments and in the writings of the church fathers. This leads naturally to a study of Christian anthropology, the relationship between God and man, as well as the connection between the body and the soul. There is an extensive look at sports as viewed by recent popes, including Pope Pius XII -- who denounced the use of drugs in sports as early as 1955 -- as well as Pope John Paul II, and Pope Benedict XVI. The editors pose provocative questions, such as what is Christian about sport, and how can we make sport more Christian? Ideally teamwork, pursuit of a common goal, and trying for excellence are laudable, but winning at all costs or the subjugation of Sundays to football are not. Last, given that some countries send priests as chaplains to the Olympic games and some professional sports teams have chaplains, there is a section on how to give pastoral advice to those who work in the sports professions.
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